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aunica Interactive Marketing | Since 2004aunica Interactive Marketing | Since 2004aunica Interactive Marketing | Since 2004
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© 2023 aunica

Who We Are Marketing Aunica October 24, 2022 April 2, 2024
Search

We are aunica

We are

Data

Creativity

aunica

Since 2004, we believe in the union of data and creativity to enhance the relationship between brands and people, transforming experiences into unique moments.

Aunica, a reference in Data Intelligence, is a pioneer in the technology market for marketing and data in Brazil. We provide customized solutions, from insights to activation and personalization plans, ensuring unique and effective results for our clients.

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Clients served
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Innovative partnerships
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Success cases
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Media buying and management

Testimonials

"It is necessary to highlight the excellent work of aunica in crafting compelling communication and disseminating ads using different segmentation tools (custom audience), which brought us the essential assertiveness for the success of the campaign."
/portfolio/case-sony-2018

1636509365625 1 (4)
Lucio PereiraDigital Marketing Manager at Sony Brazil
Ver Case

"The power of CDP integrated into our system by aunica allowed us to open more conversations simultaneously and refine the relationship with our customers. We are increasing engagement with our campaigns, as well as interacting in a more customized and personalized way."
/case/fast-shop

1636509365625 1 (2)
Eduardo SalemGeneral Director of Operations
Fast ShopVer Case

"With aunica's consultancy, in just 6 months of work, we were able to consolidate ourselves among the top search results and even reach the 1st place, which brought us even more significant results in navigation flow and conversion of new customers."
/case/serasa

1636509365625 1 (1)
Marcos BarettoDigital Marketing Manager
Serasa ExperianVer Case

"In addition to the exceptional result in increased sales, another important point was the operational gain that aunica provided us. Active management in the account and a consolidated view of optimization results gave us the flexibility to act in other business areas."
/case/azul

1636509365625 1
Fabio MarãoMarketing Director
Azul Linhas AéreasVer Case

"In our communication strategy, the major challenge was, in a short period, to communicate the opportunity of differentiated value for early purchases. Whether for the audience already familiar with the brand or for new and potential customers, increasing lead volume and direct conversion on the client's website."

1636509365625 1 (3)
Michael BevilacquaPartner, CCO at HSTK

"It is necessary to highlight the excellent work of aunica in crafting compelling communication and disseminating ads using different segmentation tools (custom audience), which brought us the essential assertiveness for the success of the campaign."
/portfolio/case-sony-2018

1636509365625 1 (4)
Lucio PereiraDigital Marketing Manager at Sony Brazil
Ver Case

"The power of CDP integrated into our system by aunica allowed us to open more conversations simultaneously and refine the relationship with our customers. We are increasing engagement with our campaigns, as well as interacting in a more customized and personalized way."
/case/fast-shop

1636509365625 1 (2)
Eduardo SalemGeneral Director of Operations
Fast ShopVer Case
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How the Magic Happens

We believe in the importance of data for the evolution of your business, and with Data-Driven Marketing, we make it possible.

We combine our expertise in market intelligence with the latest software technologies to offer solutions tailored to the context of your business. With aunica, it’s possible to enhance your relationship with customers by delivering precise, relevant, and efficient content.

Our Methodology Pillars

aunica stands out for its authenticity and excellence in developing a data-driven marketing culture.


With a team certified in various
Martech & Adtech platforms,highly trained and qualified,
we use collaboration and
innovation for the group to share their experiences and insights, resulting in personalized solutions
aligned with the market for each project.

Pessoas
Pessoas
Pessoas são fundamento das nossas ações. A diversidade de conhecimentos e pensamentos presentes em nosso time enriquecem as discussões e nos permitem olhar desafios sob diferentes prismas, sempre em busca da solução ideal.
Processos
Processos
Balizamos 100% da nossa atuação em metodologias e processos, que são a base da aplicação de métodos analíticos e estratégicos.
Com isso, conseguimos identificar e testar variáveis que solucionam os mais diversos desafios de negócios.
Tecnologias
Tecnologias
A tecnologia é a base que possibilita mensurar, visionar e direcionar processos, execução e gerenciamento de forma confiável e otimizada, em qualquer segmento e com a garantia dos melhores resultados.
“O caminho para garantir resultados promissores envolve três pilares essenciais: dedicação, foco e excelência. Essa é a receita para o sucesso de qualquer negócio.” Priscila Santos COO - Costumer Success. “Qualidade de entrega e atenção aos detalhes são o que garantem o caminho certo para o sucesso nos resultados.” “O uso de ciências exatas, juntamente
à uma produção criativa otimizada,
nos permite grandes inovações para
marketing e vendas. O foco é criar
experiências únicas ao consumidor, melhorando as relações
entre marcas e pessoas.”
Ricardo R. Junior CRO & Diretor de Inovação. “Inovação é a chave do sucesso e da sobrevivência no mundo dos negócios.”
“A criatividade sem análise
de dados é apenas arte.
Dados sem criatividade
são apenas números,
sem contexto.”
Roberto Eckersdorff CEO “A criatividade sem análise de dados é apenas arte. Dados sem criatividade são apenas números, sem contexto.”
Missão Criar valor para marcas em interações com consumidores de forma rentável, usando Cérebro, Dados e Tecnologia para medir, antecipar e otimizar, com Qualidade e Credibilidade. Visão A maior parte das interações entres marcas e consumidores
será digital e customizável, com espaço infinito para uma
nova criatividade, baseada em dados.
Valores Ética. Espírito Digital. Atitude Positiva e Respeito ao Próximo.
Inteligência Empreendedora. Busca pelo Aprimoramento.
Atenção aos Detalhes. Work Hard-Play Hard-Team Work.

aunica since 2004

Guided by studies and strategies, we navigate through data analysis and insights to measure the positive impact in
each cycle of the aunica.

70

aunica Team

18

years of experience
in the market

Global Presence with a focus on LATAM

To expand its operations and develop strategic business, aunica has extended its reach, targeting the international market.
Our goal is to become a reference agency for major results in Latin America and the USA, with a focus on data and digital solutions by 2025.

Learn more

Our Services

DIGITAL ANALYTICS

Digital Governance

Reports & Insights

Data Driven Marketing

Resource Allocation

DIGITAL MARKETING CONSULTANCY

Martech Consultancy

Technology Licensing

aunica Squad Growth

IGAMING

iGaming Consultancy

aunica Engage

DEVELOPMENT & INNOVATION

Alexa Skills

Voice Commerce

Web 3.0

Web Development

MEDIA & ADOPS

Programmatic Media

Adserver

Connected TVs

Performance Media

How can we help?

Tailored solutions to boost
your business.

Schedule a meeting and
talk to an expert

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    “Pure creativity without data analysis is just art, not business.
    Data analysis without creativity is just numbers without content and out of context.”

    Roberto Eckersdorff, CEO & Founder of aunica

    © 2023 aunica
    aunica
    Solutions
    • Homepage
    • Who We Are
    • Blogs & insights
    • Contact us
    • Licensing & implementation Martech and Adtech
    • Data Science for Marketing
    • SEO and Content Consulting
    • Data Engineering & Digital Analytics
    • Squad Growth and Performance
    • AdOps and DevOps Media Consulting and Auditing
    • Digital Analytics Consulting
    • Customer Experience Management or Analytics
    Partners
    • ADform
    • Amazon
    • Google Marketing Platform
    Platforms
    • Analytics
    • Data Experience
    • Ad Server
    Privacy policy
    Contact

    Brazil – São Paulo
    Av. Nicolas Boer, 399
    Jardim das Perdizes – SP | 01140-060
    Tel.:+55.11.3123.5333

    USA – Miami
    2582 Mayfair Ln Weston, FL | 33327
    Tel.:+55.11.3957.3953 Tel.:+1.954.7027491

    “Pure creativity without data analysis is just art, not business.
    Data analysis without creativity is just numbers without content and out of context.”

    Roberto Eckersdorff, CEO & Founder of aunica

    aunica
    • Homepage
    • Who We Are
    • Blogs & insights
    • Contact us
    Solutions
    • Licensing & implementation Martech and Adtech
    • Data Science for Marketing
    • SEO and Content Consulting
    • Data Engineering & Digital Analytics
    • Squad Growth and Performance
    • AdOps and DevOps Media Consulting and Auditing
    • Digital Analytics Consulting
    • Customer Experience Management or Analytics
    Partners
    • ADform
    • Amazon
    • Google Marketing Platform
    Platforms
    • Analytics
    • Data Experience
    • Ad Server
    Privacy policy
    Contact

    Brazil – São Paulo
    Av. Paul VI, 2040
    Sumaré – SP | 01262-010
    Tel.:+55.11.3123.5333

    USA/Sales Office
    2582 Mayfair Ln Weston, FL | 33327
    Tel.:+55.11.3957.3953 Tel.:+1.954.7027491

    © 2023 aunica